Marketing Entry Strategies

Come in! You've just discovered a wealth of marketing strategy tips, ideas
and info to help your business grow. More every day so come back soon!

Customer Lifetime Value The Key To Maximizing Your Profits
By Larry Lim

The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.

In my many years in Sales and Marketing, I've met many CEOs and business owners who don't have much clue as to what Customer Lifetime Value is, much less its importance and the impact it has on their bottom line. To most of them, what matters most is to increase revenue by continuously acquiring new one-shot customers.

This is one of the fatal mistakes that many business owners make; it's a sad scenario, but it's also the reality. Let me tell you something: it'll cost you 5 times more to attract a new customer than it is to bring one of your past customers back to you....
[ Read Article ]

More Marketing Strategies Resources

In the News

Online Marketing Strategies: Lights, Camera…Now What Do I Talk About?
RISMEDIA, September 7, 2010—When it comes to online marketing, video is the undisputed leader for efficiency and effectiveness. But, technology is only half the formula. The other half is content. And therein lies the problem for many agents and brokers. Read More ...

Marketing Analytics Consultant
Working in-house as part of a team in a Marketing Analytics role? Why not apply your expertise into some of the leading global FTSE 100 companies in the UK. You'll be looking into revenue streams generated by complex marketing strategies through the use of statistical models and analysis work. Read More ...

Marketing yourself to land a job
While the overall unemployment rate in the United States was 9.5 percent in June, it was 15.3 percent for those aged 20 to 24, compared with 7.8 percent for ages 35 to 44, 7.5 percent for ages 45 to 54 and 6.9 percent for those 55 and older. Read More ...

Material Connection Disclosure:
If you purchase any items as a result of clicking any advertisements on this website,
please be aware that we receive material compensation.

Privacy Notice | Terms of Use | Contact Us